We made mention of this fine new hardback book a few months back, but feel it deserves more attention, and so, with the kind permission of its creators Christopher Proudfoot and Brian Oakley, we’re starting a series of extracts to give/remind you of the first golden era of recorded music and the wonderfully crafted machines that allowed it to be heard.
First up is ‘The Improved Gramophone – Trade-mark, (Style No 5).
This was the machine that started the life of The Gramophone Company in Britain in 1897, the first to be sold here by Wilfred Barry Owen and his associates. While the very first machines imported from New York bore The National Gramophone Co name, subsequent imports carried the names of The Gramophone Company (until 1899), The Gramophone Company Ltd. (until the end of 1900), and The Gramophone and Typewriter Ltd (January 1901-March 1902) together with one of the first two addresses of the Company, 31 Maiden Lane or 21 City Road.
Initially retailing at £5.10s (£5.50), cheaper models were added, retailing at 2,3 or 4 guineas (£2.10, £3.15, £4.20)
With a plain oak case housing the motor and, together with the extension arm, mounted on a baseboard and the mainspring projecting in a nickel-plated cast iron casing, the Improved Gramophone set the standard of craftsmanship and quality that was to epitomise the Gramophone Company’s output for many years.
Other versions, like this one
were made from walnut with gilt fittings, and there were even ‘Extra Fine’ models made from mahogany – all at this stage imported from New York. The witch’s hat horns were either made from tinplate or zinc and painted black, as in the first photo, or single spun from brass. While the first shipment was largely the black version, the brass model, an experiment, proved the more popular and by 1902 nickel plated and even silver plated versions were available.
To complete the purchase, wealthy customers were invited to buy a carrying case. These came in several styles, made in black enamel, brown canvas and green crocodile or tan leather. Classy eh?